Cleelia Uudam Costa
Midlife Identity Coach
 

Why Smart, High-Achieving Women are Often the Most Lost in Midlife

Why do I feel so restless when nothing is actually wrong? That quiet, persistent sense that something is off finally has a name and it is pointing you somewhere.

Our beliefs are not necessarily facts or even fully accurate, but they are our truth. So when we change our belief about ourselves, when we open up the possibility of becoming someone different, someone better, our beliefs will begin to shift as well.

Knowing yourself is the beginning of all wisdom. (Aristotle) Photo by Motoki Tonn on Unsplash Introduction to Imposter Syndrome Imposter...

Everywhere I look I see a story about a midlife woman changing her life. Women in their forties and fifties making a midlife career change, stepping away from everything they built and beginning something new. I know I see this overwhelmingly because of the algorithm, because of the occupational trends and the world itself, but it is also the season of life I am living in.

If you are in midlife and something feels quietly off, like you have been doing everything right but still feel like something is missing, it might be worth looking at your values. Not your goals, not your roles. The deeper layer: what you actually believe matters, and whether you have ever consciously chosen it.

In the space between chaos and shape there was another chance. (Jeanette Winterson) The Plum Tree from Our Garden in Spring There are periods in life when nothing is clearly wrong, yet nothing feels fully right anymore. You may still have the same job, the same routines, the same people around you. From the outside, life looks stable. But inside, something has shifted. What once felt natural now feels heavy. What once felt certain now feels questionable. You start feeling tha

You Are Not Broken. Not Lazy. Just Focused on the Wrong Side of the Change Equation.

Change starts when your gaze moves from the past to the becoming. Photo by Joel Muniz on Unsplash Most people try to change by running away from what they don’t want anymore. The stress, the confusion, the self-doubt. Only that this kind of strategy for change is more of a survival mode. It gets you moving, but only for a moment. Your beliefs about yourself and your identity are so strong that they keep pulling you back to your comfort zone. Sustainable change starts within.

“You are always one decision away from a totally different life.” (Anonymous) Author´s Collection This might not always be the most popular opinion, but the truth is that you create your own reality on all the levels. I get it, it is hard to think that way when true challenges show up, but if you start doing the steps backwards you will quickly realize, that on some level, you were always part of creating these circumstances for yourself. The reason why you tend to hesitate t

Little did I know what it all was about. Foto de Camden & Hailey George na Unsplash About 25 years ago, at the end of my secondary school, I was invited to co-host the graduation speech for the graduation ceremony. I said no. I said no because I felt I was not good enough for this. I said no cause I felt I did not deserve to do this. There is no doubt that all the evidence out there supported my right to be on that stage. I had been for 12 years one of the top students. I had

Entrepreneurship is often described as a romantic journey of finding and living your purpose. Much less is spoken about the challenges.

ANTs - Automatic Negative Thoughts -tend to show up when you are anxious or stressed. They can mess with your happiness and wellbeing.

“Keep your heart open to dreams. For as long as there’s a dream, there is hope, and as long as there is hope, there is joy in living.”...

By supporting women in business we are not only supporting the global economy, but we are also supporting our families and community.

Low self-confidence is not your fault. Do not let your lack of self-confidence stop you from living your life to the fullest.

Building self-confidence through self-awareness and vulnerability

There is no other source of force and stability as powerful as the one found and built within yourself.